When creating a digital marketing strategy, companies need to pay close attention to world trends, technologies, and techniques. However, it is not easy just to read about upcoming digital marketing trends or follow a list of best practices and make a successful strategy. Companies need to think outside of the box and learn how to take advantage of the newest…
Creating a strong B2B marketing strategy for start-up companies is a crucial step that business owners need to complete before launching their companies on the market. When setting up the start-up, its owners need to find out the best way to place the company in the B2B market. Regardless of whether the start-up is selling some kind of products, or…
The best blog posts do not happen overnight. In order to write a good blog post, the writer needs to know the target location and audience, but also to know which blog posts will be read and which not. That is why at the end of the year the editor must make a review of the best blog posts from…
New Year celebrations are already all around us. As the old year approaches its end and the new one is about to begin, the magical euphoria emerges in all its glory. People begin with the pre-new year celebrations one month before the long-awaited remarkable night. During the entire month of December, people prepare for the holidays and spend each moment…
Being a Chief Technology Officer (CTO) in an IT support services company such as Cosmic Development is not an effortless job. However, when you are working with passion and loyalty towards the company, you will achieve nothing but success. That is the strategy of Atanas Krangov, the current CTO of Bookmark.com, who is an expert in his work and who…
Keeping a work-life balance is very important to employees if they want to maintain a healthy lifestyle on a long-term basis. Software developers often get overwhelmed with work and are unable to strictly divide their work from their personal lives. This only contributes to failing to maintain a work-life balance. It is common knowledge that software development is not an…
The Google Analytics Academy provides an opportunity to learn Google’s online measurement tools for free in order to help organizations grow their businesses. Ever since I became an SEO Content Strategist for Cosmic Development, I got interested in how the website content I wrote ranks on Google and who comprises the audience that reads both the website content and the…
Programming books are a source of useful information that developers can use if they want to enrich their personal knowledge and work skills. Therefore, the action of reading programming books has been always a subject of discussion between individuals who disagree on whether books are really that important. Half of the programmers think that they can get the mandatory knowledge…
Team building is a term that encompasses a wide range of activities that improve social relations between employees at a company. Companies usually organize team buildings at a remote location, so that employees get to mingle outside of the office environment. In most cases, employees are divided into several teams for the purposes of the team building. Each team has…
Attending networking events is one of the investments that professionals can make in order to stimulate their personal development. However, not all individuals think that networking events or conferences will bring them any benefits. Eventually, it all comes down to the willingness and preparedness of individuals to go to such events and spend their money and time for their own…
